Bridelily
Experiences & Reviews
Bridelily is an online retailer specializing in bridal, bridesmaid, prom and formal dresses and related accessories. The site commonly offers off‑the‑rack and made‑to‑measure options, with international shipping and a focus on structured, event-ready garments. Consumers searching reviews typically look for information on sizing, construction, delivery times, custom measurements and return policies.
Overview & Key Metrics
Our Analysis
Service quality
Mixed service reports: some buyers describe quick refunds and proactive order checks; others report missed deliveries, slow responses or non‑existent support.
Value for money
Perceptions of value vary: some customers find price, shipping speed and quality justify local alterations; others report reduced refunds and return deductions.
User experience
Most reviewers report timely delivery and satisfactory fit when ordering early or using custom measurements; a minority experienced courier failures or missing packages.
Product quality
Many customers praise finish, structure and craftsmanship; others report fit issues, misplaced internal construction (cups/bust) or thinner/cheaper materials than pictured.
Communication
Some buyers received production photos and responsive messages about dates; several reviews cite delayed replies, unclear return instructions and lack of upfront location details.
Overall experience
Majority of reviewers describe satisfactory purchases, good fit and on‑time delivery; a notable minority report damaged, missing or refunded orders and difficult returns.
Our Independent Methodology
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Data Collection
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AI Analysis
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Updated regularly with the latest reviews and customer feedback.
Featured Customer Experiences
Representative examples from 21 verified reviews (November 2021 – October 2025).
Bridelily is a scam - China Based Company - Don't buy
"Bridelily return policy will only give you one-third of the cost of the dress back, plus you have to pay FedEx to ship back to China. Their customer s..."
This is the most amazing dress I’ve…
"This is the most amazing dress I’ve ever seen! The craftsmanship is beautiful, and they’ve thought of everything to make the dress fits like a dream...."
great customer service
"A few days after purchasing the dress I received a message asking me when the event is so they can be su..."
Wedding dresses
"It’s every woman’s dream to look gorgeous on her wedding day. The center of attraction is on the bride and her maids. I had this friend who was getting ready for her wedding. We spent some time searching for the most affordable, unique, and outstanding gown, bridesmaid dresses, and accessories. We found Bridelily, among the most searched. We believed they were best. We contacted them, described what we wanted and they assured us it was available. We made payments and waited patiently for our delivery. The delivery was timely but we got something different. We wanted an explanation for the error. They were apologetic though we had to look for an alternative locally as the wedding day was first approaching. Their excellence in service delivery is below average."
All Reviews
Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.
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All Customer Reviews
Sources: Trustpilot (20) · Collected.reviews (1) · Quotes shortened · As of: October 2025
fitting
Best Dress! I was skeptica...
beautiful dress
the dress is beau...
thank you
Was worried about the shipping taki...
nice dress I have received
nice dress I have received, the dress was not fit well, but I have altered the dress i...
Pretty Dress
The dress is super pretty and of very good quality. The fabr...
Fidèle à la taille
Fidèle à la taille, cette robe a fait un e...
Thank you for the order
Thank you for the order. It a...
gorgeous
This dress is so gorgeous. It was too big and I did not have...
Wow!!
I absolutely love it. I wish I had found it for pro...
material
The material wasn't like the pictures but you get what...
Excellent suit
Excellent suit, perfe...
Beautiful gown
I received the dress, the cups i...
super cute dress!! The color is perfect
super cute dress!! ...
Horrible to deal with
Their customer service is horrible and slow to respond. They do not tell you upfront that they are based in China and you have to pay to ship anything...
loved the style of the dress but...
I rate 4/5 I don’t regret getting this dress but i def...
great customer service
A few days after purchasing the dress I received a message asking me when the event is so they can be su...
Fit well
I ordered a prom dress in Bridelily.it fits nice. Generally I’d choose size 6 but the size 4 was...
Bridelily is a scam - China Based Company - Don't buy
Bridelily return policy will only give you one-third of the cost of the dress back, plus you have to pay FedEx to ship back to China. Their customer s...
I totally got ripped off
I totally got ripped off! Ordered this dress for my wedding, messeged them after the requested date, they had asked the information when I needed it b...
This is the most amazing dress I’ve…
This is the most amazing dress I’ve ever seen! The craftsmanship is beautiful, and they’ve thought of everything to make the dress fits like a dream....
Conclusion
Reviews for Bridelily show a mix of outcomes: many customers report well‑constructed dresses, accurate fits when using measurements, and on‑time delivery. Recurrent issues include inconsistent material quality, occasional misaligned construction (for example, cup placement) and disputes over international returns and refunds. Several positive reviews note helpful production photos and responsive staff, while multiple negative reports cite slow or absent responses and deducted shipping charges on refunds. Consumers should check the seller’s return policy and shipping costs carefully, consider custom measurements or ordering early, and plan for possible local alterations.