Reviews Analyzed
21
We Collect & Analyze Reviews
Happiest Baby
Experiences & Reviews
Happiest Baby is a consumer infant-care company founded by pediatrician Dr. Harvey Karp. The company is best known for the SNOO Smart Sleeper bassinet and publishes guidance and tools aimed at improving infant sleep. Consumers researching the brand typically look for product reliability, warranty and return terms, and customer-support responsiveness.
Overview & Key Metrics
Positive Sentiment
5%
Latest Review
14d
Overall Rating
1.1
Our Analysis
🎯
Service quality
Most reviews report poor or unresponsive service, describing denied phone support, lengthy email back-and-forth, and unresolved warranty or repair requests.
Share of mentions
Weak
25%
💰
Value for money
Several reviewers describe unexpected costs or unclear rental/refund terms and subscription fees that reduced perceived value for the purchase or rental.
Share of mentions
Weak
5%
⚡
User experience
Some parents report improved infant sleep with the SNOO, but multiple users describe frequent shutdowns, resets, or that their baby would not be soothed.
Share of mentions
Weak
10%
🔧
Product quality
While one review praises design and safety features, several others report recurring malfunctions, clip/sensor failures, and concerns about durability.
Share of mentions
Weak
7%
📞
Communication
Numerous reviews accuse the company of poor communication or insensitive conduct, including requests to return products in emotionally sensitive situations.
Share of mentions
Weak
25%
⭐
Overall experience
Recent review volume skews negative: isolated positive sleep reports exist, but most accounts cite service, safety, or value problems in purchasing or support.
Share of mentions
Weak
29%
Our Independent Methodology
How we analyze customer reviews without bias
Data Collection
We analyze public reviews from verified platforms like Google, Trustpilot, and Facebook.
AI Analysis
Our AI detects patterns in genuine customer experiences without modifying content.
100% Independent
Zero company influence. No payments, no bias — just real customer voices.
Always Current
Updated regularly with the latest reviews and customer feedback.
Featured Customer Experiences
Representative examples from 21 verified reviews (September 2022 – October 2025).
Happier Sleep for Everyone
"I recently purchased Happiest Baby's SNOO Smart Sleeper and I have to say, it has been a game changer for my little one's sleeping habits. Not only is it the safest baby bed on the market, but it also incorporates Dr. Harvey Karp's 5 S's (swaddle, side or stomach position, shush, swing and suck) approach to calming babies in order to promote healthy sleep patterns. The 5-second swaddle feature of the SNOO was particularly helpful as my baby always seemed to wiggle out of traditional swaddles. Additionally, the responsive rocking motion mimics that feeling of being held which allows for a seamless transition from me holding her to resting in her crib. Happiest Baby also offers a wealth of resources ranging from baby sleep advice all the way up to toddler tips. This allowed me to feel confident in developing healthy sleep routines not just during infancy but throughout early childhood. Overall, I highly recommend Happiest Baby's SNOO Smart Sleeper and their other products for new parents looking for safe and smart solutions for their little ones' sleep needs."
Hammes
Collected.reviews
Sep 03, 2022
Featured for: Positive sleep outcome, informative review
SNOO malfunctions, implying safety issues - advise against purchasing
"I’m deeply disappointed with the SNOO Smart Sleeper Bassinet, which frequently shuts off unexpectedly during use, disrupting my infant’s sleep and pos..."
CGuy
Trustpilot
Oct 01, 2025
Featured for: Detailed malfunction and safety report
Terrible customer service.
"I was gifted a snoo, that while initially was working fine is no longer moving. I first emailed days ago. Every time I have requested a way to communi..."
Deeptee Jain
Trustpilot
Oct 01, 2025
Featured for: Long customer-service complaint thread
Baby Company wants newly grieving mother to return bassinet.
"Baby crib company HAPPIEST BABY, does not care about its customers. They had sent a new mom a crib to do content to promote their business. Unfortunat..."
customer
Trustpilot
Oct 01, 2025
Featured for: Multiple reviews on grieving mother
All Reviews
Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.
Filter by Rating
Filter by Source
Showing all 21 reviews
All Customer Reviews
Sources: Trustpilot (20) · Collected.reviews (1) · Quotes shortened · As of: October 2025
M
Meghan Gezo
trustpilot.com
Oct 01, 2025
Snoo should not sell refurbished/used…
Snoo should not sell refurbished/used units if their product is not made to withstand multiple ba...
D
Deeptee Jain
trustpilot.com
Oct 01, 2025
Terrible customer service.
I was gifted a snoo, that while initially was working fine is no longer moving. I first emailed days ago. Every time I have requested a way to communi...
C
CGuy
trustpilot.com
Oct 01, 2025
SNOO malfunctions, implying safety issues - advise against purchasing
I’m deeply disappointed with the SNOO Smart Sleeper Bassinet, which frequently shuts off unexpectedly during use, disrupting my infant’s sleep and pos...
A
Australian Customer
trustpilot.com
Oct 01, 2025
Deceitful conduct, locking previously free basic functions behind subscription
Purchased a $2k snoo for reasons I won’t get into here, just know that it was needed. After using it as intended with first child, have now found thos...
N
Nick Saul
trustpilot.com
Oct 01, 2025
Not recommended based on return policy.
I’ve heard that the SNOO was very helpful with their child’s sleep from multiple people I know, so when I saw a sale going on where I could rent the S...
t
the centrist
trustpilot.com
Oct 01, 2025
Harassed content creating who lost her baby
Just watched a video about a woman's who is also a content creator on youtube's, unexpected loss of her child and how happiest baby requested the bass...
K
K B
trustpilot.com
Oct 01, 2025
Horrible company and horrible customer…
Horrible company and ho...
C
Consumer
trustpilot.com
Oct 01, 2025
Terrible company terrible service a…
Terrible company terrible service a lady was given a bassinet for her baby the baby was a still born this company Harassed THIS POOR L...
N
Nikki Tennant
trustpilot.com
Oct 01, 2025
0 stars
If I could, I wo...
D
Deborah F
trustpilot.com
Oct 01, 2025
Absolutely vile company
Absolutely vile company. Who sends a grieving mom who lost her baby a request to send back the basonette. Do n...
D
Dale McGlory
trustpilot.com
Oct 01, 2025
Do not buy anything and return your products if you can.
Seen a recent post on how they treat their customers, they deserve nothing but to be ba...
M
Maria Kristiansen
trustpilot.com
Oct 01, 2025
a mom lost her baby
a mom lost her baby, and all they wanted to say was that they...
K
Kerstin Cook
trustpilot.com
Oct 01, 2025
They deserve 0 stars for being so cruel…
They deserve 0 stars for being...
A
Adams Linda
trustpilot.com
Oct 01, 2025
Really????
You emailed a grieving mom requesting her t...
t
tiaza fishback
trustpilot.com
Oct 01, 2025
They asked a grieving mother who’s baby…
They asked a grieving mother who’s baby died to return the bassinet that they sent her, becaus...
B
Berend
trustpilot.com
Oct 01, 2025
Gross company.
Gross company. They wanted a grieving mother to return a bassinet? Real...
c
customer
trustpilot.com
Oct 01, 2025
Baby Company wants newly grieving mother to return bassinet.
Baby crib company HAPPIEST BABY, does not care about its customers. They had sent a new mom a crib to do content to promote their business. Unfortunat...
B
Britt van den Wittenboer
trustpilot.com
Oct 01, 2025
HARASSING GRIEVING MOTHER
THEY ASKED A GRIEVING MOTHER WHOS BABY JUST DIED TO SEND BACK!!! THE BASSINET. DO ,not!!!! BU...
S
Simina Pascutoi
trustpilot.com
Oct 01, 2025
asked a grieving mother to return the…
asked a grieving mother to return the bassinet...
C
Consumer
trustpilot.com
Oct 01, 2025
Greedy scammers
After spending $1,500 on a bassinet, I was shocked to discover that it requires a $20 monthly subscription to function properly—something that isn’t m...
Conclusion
Reviews in this set show two distinct signals. A small number of parents (for example review 9108) report meaningful sleep improvements and praise product features and company resources. However, most recent reviews describe recurring problems: product malfunctions or clip/sensor shutdowns (see tp_6824d72c79109945239d53e4), poor or slow customer support responses (see tp_68600768e4b8c86d7eb6b6e6), and disputes over rental/refund or subscription terms. Several reviews also allege insensitive communication in a specific high-profile customer case; these complaints are repeated across multiple entries. If you’re considering Happiest Baby, review warranty, rental/return terms, and subscription requirements carefully and weigh occasional positive sleep outcomes against the frequency of service and reliability complaints reported here.